It all begins with a conversation. We’ll start by hopping on a consultation call to get to know each other as well as what deliverables you are looking to invest in for your business. Once all deliverables are agreed upon I will start the research phase. Easy peasy.

To kick start the research phase we will discuss your inspiration styles and the trajectory you want to go. Then I will do my own research on your target audience and a competitor analysis to see what makes you stand out from the rest of the competition in your field. This will help us develop your mission statement which will act as the keystone in developing the rest of your brand identity.

Once your mission statement and design style is figured out, I will take all of that information and my own research to develop a set number of brand identity options for you to choose from. From there we will tweak one of those identities until we are left with the absolute perfect brand identity for you and your business.